Ancient Egypt is a conceptual game to ‘consumers’. Mysteriously challenging and endlessly satisfying.

Ancient Egypt is certainly consuming, and in a book by Michael Rice and Sally MacDonald, called 'Consuming Egypt', a research study on consumer attitudes to ancient Egypt gives many fascinating insights. Most intriguing for me, as I have long suspected, people don't think of ancient Egypt as a place or a time, but more of a bubble in time, a self-contained concept that is endlessly satisfing to them. In this bubble float pyramids, Cleopatra, mummies, tombs, Tutankhamun, curses and of course golden treasures. Consumers, particularly younger ones, believe that tombs were built with tomb traps inside purely as some kind of 'dare' to intruders to try to find the pharaoh's hidden treasure. Rather like a computer game. In short, ancient Egypt to readers is a world of endless possibility for adventure and inner roleplaying, filled with hidden dangers and forbidden secrets. It's also that for me as the writer of an ancient Egypt series of adventure thrillers (The Smiting Texts, Hathor's Holocaust and The Ibis Apocalypse etc) and other Egypt-based mystery adventure novels such as The Egyptian Mythology Murders, Murder on the Nile Mystery Cruise, or The Virtual Egypt Game.

Experience them on Amazon. I hope you'll find them endlessly satisfying too.